Idea Sprouts Online Marketing Blog

By now, you’ve probably heard that photos drive the best engagement on social networks. It’s no surprise, then, that a growing number of users are beginning to share more and more images across sites like Facebook and Google +.  If you, too, are ready to start adding images to your sharing plan, here are 5 must have resources for producing your own content.

Keeping track of all that goes into creating and managing a Facebook marketing campaign can be quite a daunting task, especially considering the frequent policy changes and updates made to the site. Fortunately, there's plenty of helpful information around the web (and right here on our site) that can help guide you through the process.

In the past, it may have been easy to just post at random to your Facebook Page. Whenever you had something you wanted to announce or felt like you wanted to share something with fans, you could just post to your Page.

When Facebook launched Timeline in February 2012, users weren’t allowed many liberties when it came to creating their own cover photos. Now, however, Facebook has loosened up its policies to permit things like calls to action, product promotions, and contact information.

Pinterest recently rolled out a new design to users. And while I really like the new look, I'm even more in love with how the new features help marketers.

When it comes to creating a social media presence for their business, most people immediately think of Facebook and Twitter. These are, after all, the largest social media platforms in the world, with several hundred million—and in Facebook’s case a whole billion—registered users.

As Facebook continues to push their advertising platform, I see more and more businesses creating ads in an effort to get more Likes.

A 2012 survey of 3000 U.S consumers, ages 12 and over, suggests that a third of the nearly 56% of Americans who have a profile on a social networking site are likely to follow your brand to receive updates about product promotions and sales.

While there are plenty of methods for increasing your Facebook Likes, some are more simple
than others. 

Whether you are just starting out or already have a Facebook Page that has Likes, you're sure to find some of the tactics below worth your time. 

Ready to take Twitter to the next level? Say hello to Vine, the new Twitter app that lets users share 6-second looping videos and share them not only on Vine but also on Twitter and Facebook.